Simply Chocolate
Danish chocolate shop whose home page is a video of hands opening the doors of an advent calendar
Steal this
Sell the box by showing hands opening each door on video, not a still package
What it is
The full-screen video at the top shows two hands opening the numbered doors of a red box with a green tree, and a strip of four videos repeats the move. Flavors have people's names, like Dark Marci, Salty Fred and Cookie Joe, and you buy on the same page, choosing a size.
What it’s for
For someone building a shop around a single product who wants to sell the act of opening the box instead of a still photo of the package.
Benefits
- short videos instead of product photos
- flavors with people's names that are easy to remember
- size choice and cart on the same page
Caveats
- The site is in Danish and prices are in Danish kroner (DKK).
- It is a brand's shop, so it works as a visual reference, not a resource.





