Montfort
Commodity trading group site that opens on snowy peaks in cloud, with a widely spaced logo
Steal this
One mountain-and-cloud scene as a continuous background, with light text sliding in on top
What it is
The MONTFORT logo sits over a snow peak in mist, and as you scroll the clouds turn blue and white uppercase text slides in over them. Each division (Trading, Capital, Maritime, Fort Energy) gets its number in a diamond and an arrow button.
What it’s for
For someone building the site of a serious company with nothing visual to sell, like finance or energy, who needs an image that says solid.
Benefits
- one landscape as the backdrop for the whole scroll
- numbered divisions in diamonds, easy to walk through
- light uppercase text over a soft image
Caveats
- A cookie notice covers the bottom of the screen until you answer.
- It uses heavy images and canvas animation, so it loads slowly on a slow connection.
